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Three P Core
Improves Systems' Three P Core (Product, Positioning and Pricing) solutions deliver an integrated set of services and programs that gives your business a competitive edge. We help you take control of your markets (and put you ahead of your competition!) while offering a host of strategic planning, product positioning and other critical "Three P" competencies necessary to thrive in today's competitive global marketplace.

three p core
Competitive Studies
Although time- and resource-consuming, benchmark and competitive studies keep your products up-to-date and ahead of the competitions'. They help you better understand how your products compare to others in the market, and pinpoint what new features your customers want from your products. And they give you critical information on what your competition is doing, which is essential to winning new customers.

Market and Market Slots Definition
The critical customer-management issues your business faces demand practical solutions -- the kind only Improve Systems can deliver. Our market research will give your business pragmatic recommendations that allow you to confidently chart the next logical step for your products and services.

We'll help you understand your market, your customers' motivations and needs, and their propensity to purchase your product. All BEFORE you spend millions on development and marketing.

Strategy and Strategic Planning
Let Improve Systems' experts put your go-to-market strategy together for you. We offer a unique perspective, based on a combination of business, brand and technological experience, that allows us to create innovative and scalable strategic-planning solutions custom-tailored to each customer's needs.

We deliver a customized strategic-planning package ideally suited for businesses focused on achieving long-term, sustainable leadership in their chosen markets.

Business Plan
We combine respected outside perspective with your own forward-looking ideas to write a business plan that serves as your company's "Bible" for success. We'll create a business plan that covers all aspects of your business -- strategy, organizational structure, leadership, company culture, business processes and more -- so critical to the prosperity of any venture.

Your business plan will become your best consultant (and your most often-read guidebook) as your company seeks financing, then thrives and becomes successful.

Product and Service Definition
Improve Systems will lead your product personnel from strategic planning through implementation in short, iterative steps that create products and services that sell. Our processes trigger quick feedback that optimize the product-definition cycle and get results fast.

Identifying new businesses and mobilizing organizations and their operating capabilities are all critical to success. And Improve Systems can do it for you.

We can help you revamp existing products and services to take advantage of changes in the marketplace. Or transform your business' underlying capabilities into sustainable profits. Or cultivate your company's unique skill sets to create a new, Internet-based direct channel that extends your relationships with your customers.

Positioning
It's not the technology that you use, it's what you do with the technology that makes you successful. And that's why product and service positioning is one of the key competencies of any business.

Improve Systems is an expert at defining product positioning statements. We've helped high-tech hardware and software manufacturers, venture capitalists and network and service providers who intend to start companies position new and existing products and services, develop new business and generate more measurable profits.

We bring an informed, market-based point of view to the table, blending technology, business strategy and design to demonstrate what's possible in a world of "what ifs."

Product and Service Road Map
Product and service road maps allow you to turn fresh ideas into long-term goals and increased profits. By pinpointing long-term product direction, Improve Systems-developed product and service road maps can help you build families of products and services with a cohesive, overall framework -- one that ensures your future success.

We'll help you create product and service road maps that increase sales in existing markets, capture market share in related markets and build sales of high-end products by leveraging the popularity of entry-level offerings. And product road maps can shorten overall product delivery times while allowing you to adjust quickly to unpredictable markets, a critical issue in today's rapidly evolving business environment.

Product Management
Improve Systems is ready to take on the time-consuming -- but vital -- task of managing your critical products' life cycles. We provide a product-management solution that is tightly integrated into your business's overall strategic direction, thus assuring the highest possible return on sales.

With our expert product people handling all the details -- from defining product features and functionality to setting (and meeting!) schedules, milestones, delivery dates and product launches -- you and your key executives are free to focus in on high-level strategic issues that move your company forward.

Program and Project Management
Today's high-technology projects and programs require vast amounts of knowledge and resources, and Improve Systems stands alone in its ability to help you manage these high-level undertakings. Whether you're planning to deliver large systems covering wide areas, managing new systems development projects or are moving to outsouce your operations, you can turn to Improve Systems with the assurance it'll be done right, and on time.

Working in close partnership with its clients, Improve Systems helps companies in transition understand the issues they face as they begin projects critical for their success. Just as importantly, Improve System helps its clients define a wide range of options to their challenges, then works on-site to ensure the successful deployment of real-world projects.

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